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What Happens When ESL Technologies Enter Retail?
Source: | Author:HUARUI | Published time: 2019-05-10 | 3393 Views | Share:

In April 2019, HRET developed their newest product ESL which called Electronic Shelf Label. The smart Electronic Shelf Label system connects offline with online retail and makes the Omni-channel retail become real. By having ESL in stores, all retail devices such as POS and PDA can be easily applied into multiple retail solutions.




What are the benefits of smart electronic shelf label system?

Save Costs

Smarter pricing lower labor costs.

Paperless operation lower operational costs.

Management Optimization

Price update, shelf management, order picking management save 60% workload.

Provide reminder of products warranty, order picking and promotion.

Check product status via smart phones in real time.

Operational Efficiency

React to any promotion strategies quickly by having the ESL system in stores.

The QR code displayed on the label screen can be used for applying online coupons and other marketing activities.


Buying Experiences

More content can be displayed on e-label.

Add more values to retails by using LBSNFCAPP.

More interactions with customers.


Marketing  Influence

Smart Retail increases retailers’ brand reputation in the market.

Smart ESL solution is the bridge towards the future IOT.





A new generation of electronic price tags does not require a server in the store to truly implement a lightweight and efficient form of cloud management. Its technology combines Bluetooth, Wi-Fi and cloud computing to provide users with the lowest total cost and most flexible form to become a true enterprise solution.


(2) If the screen of the smart cash register appears to be beating, the first reason is whether the screen connection line of the smart cash register is loose. The second reason may be that the static cash register screen jumps due to static electricity, and the plastic protection of the intelligent cash register can be protected. The film is torn off. The second reason is that the mains is unstable. Check whether there are magnetic interferences in the high-power machines running around the smart cash register.

(3) Remove all peripherals of the smart cash register and restart the cash register.


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